Who can model?
Runway models are those impacted by breast cancer. One can register to model if they are:
- Previvors (someone who is predisposed to breast cancer because of a genetic mutation)
- Someone currently in treatment
- Someone who has completed treatment
- Someone living with metastatic, stage IV breast cancer
- "Legacies" (someone living in honor of someone who has passed away from breast cancer).
Where do I sign up?
We have three upcoming Runway Shows in 2025 and 2026!
The Runway Show, Boston is on October 3, 2025 at the Westin Seaport Hotel in Boston, MA
The Runway Show, SoCal is on February 28, 2026 at the Balboa Bay Resort in Newport Beach, CA
The Runway Show, New York is on April 30, 2026 at Pier 60 in New York, NY
Registration is open and is first come, first serve until each location is full. We will notify models if they are "in" on the following dates:
- June 1: Runway Show, Boston Models
- September 1: Runway Show, SoCal Models
- December 1: Runway Show, NYC Models
Frequently Asked Questions
Fundraise. Celebrate. Be Rewarded.
Our Models are the heart of Runway—and we celebrate the impact that they make in our mission with a fundraising incentive program.
When people raise funds as a Runway Model, they're making a difference in the lives of families affected by breast cancer. And we want their efforts to be rewarded.
$1,000
Runway Dopp Kit
Pack your essentials in style. This hot pink canvas Dopp Kit features “Runway for Recovery” stitched on the front, with a satin-lined interior, top-zip closure, and side handle. Whether it’s a quick getaway or showtime prep, this makeup bag is your go-to.
$2,500
Runway Water Bottle + Canvas Hat
Stay cool and rep Runway everywhere you go! This 24 oz Owala bottle keeps your drinks icy cold with copper vacuum insulation and a sleek, powder-coated finish. Paired with our chic pink-and-white embroidered canvas hat, you'll hydrate in style and spread awareness wherever life takes you.
$5,000
Runway Garment Bag
Travel in true Runway style. This heavy-duty pink canvas garment bag (a perfect match to your Dopp Kit!) is designed to protect your wardrobe on the go. With two interior zip pockets, soft cotton handles, and room for up to two garments, it’s your must-have for any modeling moment or weekend away.
$7,500
FP Movement Carryall
This cult-favorite FP Movement quilted carryall is effortlessly cool and endlessly practical. With a slouchy shape, zip closure, roomy interior, and comfy shoulder strap, it's your go-to for overnights, studio days, or errands in between. Stylish, versatile, and seriously on trend.
$10,000
Away Trunk in Hot Pink
Travel bold with this limited-edition Away Trunk in vibrant island-inspired pink. With a durable polycarbonate shell, 30/70 lid split for deeper packing, smooth-gliding wheels, interior compression system, and water-resistant laundry bag, this checked-size suitcase is as functional as it is fabulous.
Start Raising Funds as a Model
Models have until June 30, 2026 to complete their fundraising. If you are a registered model, head into the portal to download our Fundraising Flip Book, packed with social media tips, email templates, and inspiration to help you reach every milestone.
Not ready to be a model? You can still make a difference and be a champion for Runway! Check out our Get Involved page and register to fundraise as one of our critical Supporters.
What Modeling Means
At Runway, we want to know your "reason" for dancing down our runway, and so when you first register to model, we will book time with you to hear how breast cancer has impacted your life. Next, we will assign you to a local boutique or designer so that you can choose an outfit that makes your feel amazing. After fundraising on behalf of Runway leading into your Runway Show, you will come and dance in front of friends and family at one of our events. Backstage you'll find a room full of love and connection, and from our audience, you'll be uplifted and supported. We cannot wait to welcome you to our Runway community. Learn more about our past models by reading their stories on our blog.
Meet the New England Models
"I walk in the hope that someday, no one will have to utter the words "I lost my Mom (wife, daughter, sister, aunt, cousin) to Breast Cancer.”
Jenna Auber
A survivor since 2013